When entering into the global coffee market, you may ask yourself, is private label coffee worth it? When it comes to Magnum Coffee Roastery, the answer is a resounding “yes.” While there are many methods of coffee sales, like specialty shops for example, private label coffee has numerous benefits, including cost advantages, creation of a distinct coffee identity, and engaging with an experienced partner like Magnum.
Firstly, there are many cost benefits involved with private labelling. Overall, private label programs come with the flexibility to command superior prices for their product. This is because the average consumer perceives private label as being higher in quality. When it comes to Magnum, they are correct! We offer a better quality coffee for a better price, which will increase your sales and profits. Additionally, private labelling with us means you can mark up your products heavily, allowing you to maximize profits while still putting out a quality product.
Creating a distinct coffee identity
Secondly, private labelling with Magnum allows you to sell a distinct product that cannot be imitated. With our highly detailed level of customization, we allow you to effortlessly manage everything from the packaging and look of your coffee to the flavor. If you aren’t satisfied with sales, we will work with you to find a solution which will enable you to put out a product you are truly proud of.
The possibilities are endless, just tell us your priorities! Are you looking to sell a discount “meat and potato” coffee, or are you aiming for the high-end, premium market? Would you like a dark roast, or a light one? Do you want to sell your coffee on a national or international scale, or would you rather corner the market in your neck of the woods? No matter how you answer these questions, Magnum is here for you. Popular name-brand coffees may have the advantage of brand recognition, but private label coffee operators have the advantage of total and complete customization!
Working with an experienced brand
Lastly, when you work with Magnum Coffee to create a private label brand, you are working with an established company with a history of expertise. We have our finger on the pulse of the coffee industry, and if there are innovations being made, we are the first to know. We have the latest technology and we have established relationships with growers, meaning our partnership can be greatly beneficial to both of us. Magnum’s premium, 100 percent quality Arabica beans sell at superior prices, so the message is clear: partnering with Magnum means partnering with experience and quality.
With all this in mind, Magnum Coffee can assure you that private label is definitely worth it. With over 25 years of experience in this industry, we know what we are talking about. We’re eager to show you how private labelling can work for you!
Would you like to effortlessly grow your coffee category? With extremely low exposure and risk, you can build a fully customized private label program. Let’s collaborate to create a unique coffee destination for your customers. Contact us for details!
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