Private label coffee definition

Considering private label coffee, but unsure of what it all means or how it works? Look no further, as Magnum Coffee Roastery is the ideal partner to get you up to speed! Our private label coffee definition is as follows: when a coffee roasting and packaging company (like Magnum) partners with an existing brand to create product(s) which is then sold under that brand’s label.

For example, whether you are a small “mom and pop” shop or an international grocery company seeking gourmet or discount coffees in your branding, Magnum can work with you to find special blends and pricing that suits your customer’s needs. We will take care of everything – from sourcing, roasting, and packaging the beans. All you have to do is select which materials and graphic customizations you want and work with us to achieve your own coffee brand!

Additionally, if you are a retailer or distributor looking to sell a unique variety of coffee blends, private labeling with Magnum is the perfect option! If you want a range of various flavors, or even organic and speciality blends, we will work with you to create a line of coffee products that are sure to delight.

No business is too small or too big to private label with Magnum, so contact us today to discuss your specific needs and desires. In other words, help us help you!

Would you like to effortlessly grow your coffee category? With extremely low exposure and risk, you can build a fully customized private label program. Let’s collaborate to create a unique coffee destination for your customers. Contact us for details!

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At Magnum Coffee Roastery, we are always in pursuit of the perfect cup of coffee, and that starts with our 100% Arabica private label coffee beans…

Private label coffee beans

Our beans are all grown between the Tropic of Cancer and the Tropic of Capricorn. This is the region that yields the best coffee in the world. Additionally, our beans are grown between 4,000 and 6,000 feet above sea level, which gives them their rich, smooth taste. First, we harvest the beans and transport them to our facilities in Nunica, Michigan, and Las Vegas, Nevada. Then, we roast them to perfection and create custom blends for your customers drinking pleasure!

Private label partnership

With decades of experience, Magnum coffee has developed several successful private label coffee programs, as well as a proven track record of excellence in the industry.

Customer service

First, contact us for assistance with your coffee category goals. We will work with you from step one and help “perk up your profits”. We have assisted with opening hundreds of coffee shops, as well as improved coffee category sales for our partners – and everything in between!

Packaging design

Second, we will keep an ongoing relationship in order to make sure your coffee is prominently positioned on the shelves. Our in-house packaging and design teams will make sure your artwork shines above the rest!

Finally, if anything isn’t working for you, we will continue to work with you to ensure we meet your goals and impress your customers.

In conclusion, contact us today to see the difference with Magnum Coffee Roastery. With the best quality private label coffee beans, we also have the experience to help your coffee dreams become reality!

Would you like to effortlessly grow your coffee category? With extremely low exposure and risk, you can build a fully customized private label program. Let’s collaborate to create a unique coffee destination for your customers. Contact us for details!

Read more on:

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How to private label coffee

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With decades of experience, Magnum Coffee Roastery remains one of America’s leaders in private label coffee roasting. With gourmet coffee distribution, customer service support and sustainable partnerships – it’s easy to see why people enjoy these coffees around the U.S. and abroad!

Private label coffee roasting

Magnum’s quality controlled and data driven custom roasting is why private labeling with us is ideal! From 10 to 15 minutes, we can roast up to several hundred pounds of 100% premium Arabica beans. Roasting over 400 degrees, the process includes the maillard reaction, which includes caramelization of the beans. (The reaction that gives coffee its delicious aroma and taste!) The beans are artisanally “cooked”, then released into the cooling tray just before packaging fresh to order.

Quality controlled

Additionally, we match any blend! Every roast is cupped and evaluated to meet your specifications. Complete with professional coffee knowledge, we’ll equip you with all you need to know. For example, if you order dark roasts then the beans contain less caffeine. In contrast, if you order light roasts, the beans will come with a stronger kick! (As we say, “the lighter the bean, the more caffeine”!) Another fun fact is that oily beans are some of the freshest tasting. As they release internal CO2 and caffeine while roasting, there will be a natural “sweat” on them. This helps to lock in the flavor!

Data driven

Lastly, if you don’t know what you’re looking for, we’ll help! We can recommend roasts best suited per your target demographic. By performing extensive research, our sales experts have all the data you could want. Looking for a gourmet light roast, for example? A popular blend with nutty or citrus notes may be the way to go. Alternatively, seeking a single origin dark roast? We have plenty of offerings including complimentary chocolate and/or maple tastes. No matter what you choose, roasting with us will be a smooth and savory process from start to finish!

Gourmet coffee distribution

The Magnum Coffee Roastery story begins with our owner Kevin Kihnke, or “The Big Bean.” He developed a palate for coffee during late night study sessions in college and pursued this passion after writing his master thesis on the emergence of specialty coffee. Sharing our knowledge for over 25 years, the Magnum team has provided top-notch private label coffee advice to everyone since.

East coast distribution

After being founded in Nunica, Michigan, Magnum Coffee has spread from coast to coast and can be found under various names in several national chains, including independent grocery stores and retailers. Our products can be found in restaurants, coffee shops and wherever coffee is served. As a result, you are never far from your next delicious cup of gourmet Arabica coffee!

West coast distribution

With our newest facility in Las Vegas, Nevada, we are also set up to create high-quality coffee programs with low-cost shipping along the west coast. Maybe you’re looking for a discount coffee program, or perhaps premium single origin beans? Either way, Magnum has you covered to satisfy at a minimum cost.

Customer service support

Magnum guarantees an exceptional level of customer service from coffee selection to packaging and evaluation!

Coffee Selections

First, we help select coffees that appeal to your ideal customer. Sourcing a variety of types, we appeal to a diverse range of coffee lovers and also run data to support our selections. For instance, sample the popular Big Island or Jamaican Blue Mountain for a gourmet blend; or, for a premium single origin experience, Costa Rican Las Lajas or Kenya AA!

Packaging Selections

Second, working with our packaging team you will achieve low exposure on a customized program. To top it off, our in-house marketing staff will make sure your coffee features cutting-edge designs for maximum shelf attention. Working with your team along the way.

Program Evaluations

Finally, if the program is not doing as well as you’d hoped, we are happy to re-evaluate. Coffee is our passion, but the satisfaction of our customers is our mission. As a result, you can be rest assured that choosing to partner with Magnum is the right choice for your business.

Sustainable partnerships

Over the years, Magnum has developed connections in the industry in order to bring you the best prices and the highest quality beans the world has to offer. However, we also maintain a high standard of ethical production, as Fair Trade labels ensure farmers are compensated fairly for their labor. Additionally, Magnum collaborates with the Smithsonian Bird Friendly Coffee Program and the Rainforest Alliance (among others) in order to source coffees that give back to the planet and its deserving people. In other words, Magnum offers the best private label roasted coffee, while keeping an eye on sustainable coffee production.

In conclusion, Magnum is an industry leader in private label coffee roasting. Our commitment to coffee and service to you is unbeatable, so contact us today and find out what else we can do for you!

Would you like to effortlessly grow your coffee category? With extremely low exposure and risk, you can build a fully customized private label program. Let’s collaborate to create a unique coffee destination for your customers. Contact us for details!

Read more on:

What is private label coffee

How to private label coffee

How to sell private label coffee

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